Residential living has evolved into one of the world's most attractive real estate sectors. Yet many of the assumptions that shaped its success – from changing demographics and higher education to technology, affordability and resident expectations – are being fundamentally challenged.

If today's industry leaders had the opportunity to start again, would they build the same sector? Would PBSA look the same? Would universities play the same role? Would operational models remain unchanged? And what would they leave behind?

As the industry moves towards its next state, the question is not only what will be disrupted, but what new opportunities will emerge. With change comes the chance to rethink products, partnerships, operating models and the role residential living can play in shaping better resident and investor outcomes.

Is residential living entering a decade where capital, students and opportunity are moving in entirely new directions?

The traditional growth story is changing.

International student mobility is evolving, demographic trends are shifting, immigration policies are tightening, geopolitical uncertainty is influencing investment decisions and new markets are emerging faster than ever.

Bringing together leaders from the UK, Europe, North America and APAC, this conversation explores where the next decade of growth will come from and what every market must do to remain globally competitive.

Has institutional success made the sector less innovative?

PBSA has evolved into one of the world's most established living sectors. Capital has arrived, operational models have matured and investment performance has remained resilient.

But has success created complacency? Are operators becoming too similar? Are investors still backing innovation or simply following proven models? Where will the next wave of value creation come from?

This conversation challenges some of the sector's biggest assumptions and explores whether PBSA is entering a new phase of evolution.

The industry's most influential leaders challenge one assumption they believe is holding the sector back.

No presentations. No slides.

Just honest opinions.

Each industry leader shares one belief they think residential living needs to rethink - from investment strategies and operating models to universities, technology, affordability and leadership.

The audience is invited into the discussion, creating an open and thought-provoking conclusion that leaves people with new ideas rather than familiar answers.